Archive for the ‘Inside Lead Generation’ Category


Ad Fraud Redux | Authorship Dead a While, But Funeral Finally Happening | Apple Tidies adult Health Data Policy Prior to New Product Launches

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Ad Fraud Redux | Authorship Dead a While, But Funeral Finally Happening | Apple Tidies adult Health Data Policy Prior to New Product Launches

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Google Ad Head Divulges Thinking | Thought Mobile Media was Endless? Yes it is | Bing: We Matter Enough to Need Search Cops Too

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Video Exchange: Humans Just Create Overhead; Publishers: Robots Devastate Pricing | Robotic Mobile Up Lots | MB Snatches Remaining Competitor Insight Express

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Instant Tweet Purchasing in Works | Fraud Abounds | ‘Native’ Ads Worse than Feared

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BBB: Tracking is Tracking, You Scallywags | Bing Revs Ad Editor | Google SERP Change Benefits Dissipate

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Snapchat Attempts Piece of Ad Pie | AOL: Do-Not-Track? Piff. | Google Pushes Out New Bulk Editor

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Google Goes 1980s with Tailored Phone Numbers for Call Ads | > 1/2 of UK Publisher Traffic is Mobile | Firms Scrutinize Employee Social Media Interactions

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Yahoo Gulps Ad Fraud Firm | $60MM to AppNexus | Google’s Quiet Algo Change Still Unacknowledged

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Google’s Opaque SEO Punishments Create Extortion Opportunities | Marketers to Lose Strict Keyword Matching in Google Effort to Force Wider Targeting | Cookies on Life Support; Next Generation Tracking Tech Standing Up

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