Posts Tagged ‘online marketing’


Online Video Twice as Valuable as Offline, Pricing Reflecting that Too | Adwords Announcement Fizzles | Congress Weighs In on Fraud Ad Inventory

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Facebook Tracks Users with Obscured Locations, Hopes Folks Won’t Mind as Much | Google Analytics Changes | Exchange Media Price Pressure Brings New Uses

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Video Content Investment Pouring In | Relative Media Efficacy | About.com Plots Comeback

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Mobile Price Pressure Leading to Peak Google | Nielsen Attempts to Pull Online Video into Common Ratings Scale | China-Approved Microblogger Site Has Market Debut, Rises 19%

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Microsoft’s Atlas (Finally) Used for Programmatic | Mobile Pushed Hard, Advertisers Not Yet Seeing Value Parity

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AOL to Roboticize Vid Content Selection | Adwords Changes Afoot | Lowly Email Newsletters Plug Away

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The Masses: Marketers Worst during Protecting Data | Accenture Nosing into Adobe/SAP Mash-Up | Apple Gearing Up for Serious Additional Marketing Capacity

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Facebook Pushes More Relevant Posts to Newsfeeds… But Not from Brand Pages | Online Adspend adult 1/6th in 2013 | What Dell Discovered Looking during Attribution

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Silverpop Picked Off by IBM | FTC Arches Brow during Facebook | Anti-Fraud Firms Making Hay

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Results of Facebook Bait-Switch: More Ad Supply Eaten, Prices Up | Governments Stink at… Social | Search Analytics Firms Look for Silver Linings in Google Moves

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